No one solution for ice management fits all events, and there is a lot of science that Alert Snow considers. This can best be exemplified by considering the fact that common rock salt (sodium chloride) is ten times less effective at 20 degrees as it is at 30 degrees. It is for this reason that we incorporate magnesium and calcium chlorides to maximize ice management effectiveness.
We evaluate each event and determine the optimum concentrations of enhanced ice management components to get the maximum result. Known as the eutectic point, the point where a compound has the lowest melting point possible, every blend of ice melt is carefully formulated to be the best solution to get the best result for that specific storm event.